Independent · Dated prices · No vendor spin
Find the email tool that fits your list and your budget
Plain-English comparisons of email marketing and newsletter tools for beginners, with the date we checked every price.
Latest comparisons
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Best Email Marketing for Authors (2026): 6 Tools That Fit a Reader List
Choosing an email tool as an author is not the same job as choosing one for a store. You are not running abandoned-cart flows.…
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Best Email Marketing for Coaches (2026): 6 Tools Compared on Real Prices
The best email marketing for coaches in 2026, compared on real monthly prices at 500, 2,500 and 5,000 subscribers, plus the lead-magnet workflow that…
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How to Migrate from Substack to beehiiv (2026 Checklist)
Moving a newsletter between platforms sounds scarier than it is. If you want to migrate Substack to beehiiv, the short version is: your free…
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Best Email Marketing for Nonprofits (2026): Discounts, Real Costs and the $438 Gap
GivingTuesday lands on December 1, 2026. If your email setup isn’t ready by then, you’ll be building it in the middle of your busiest…
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Mailchimp Pricing in 2026, Explained
Mailchimp pricing in 2026 confuses almost everyone the first time they look at it, and honestly, that’s not your fault. The sticker price you…
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How to Switch from Mailchimp to MailerLite Without Losing Subscribers (2026 Checklist)
When you switch from Mailchimp to MailerLite, the work is mostly a data-handling job, not a technical one. MailerLite has a built-in Mailchimp import…
Start where you are
Leaving Mailchimp over price?
See what seven other tools cost at your list size, or follow the step-by-step move to MailerLite.
Compare alternatives →Read the switching guide →
How we work
01
We research and compare
Prices and plan limits come from vendors’ pricing pages and trusted trackers, with the date we checked on every page.
02
We label what we’ve tested
Each page says whether it is based on published data or on our own hands-on test. If we haven’t tested it, we say so.
03
We show what you actually pay
Costs at different list sizes, with sources on every comparison and a † on any figure we could not read directly.
Who this is for
Etsy sellers, coaches, authors, musicians, churches and nonprofits in the United States who want to send email without overpaying or getting lost in feature lists.
How we make money
Some links on this site are affiliate links. If you sign up through them, the vendor may pay us a commission at no extra cost to you. Commissions never decide our rankings. Read our Affiliate Disclosure or learn more about the site.